Nosto recognized in the 2024 Gartner ® Magic Quadrant™ for Search and Product Discovery
We are proud to announce that Nosto has been recognized in the 2024 Gartner Magic Quadrant for Search and Product Discovery for our Completeness of Vision and Ability to Execute.
A recognition in Search and Product Discovery (S&PD)
Industry analyst firm, Gartner, has just published its report evaluating the commerce search and product discovery market: the 2024 Magic Quadrant for Search and Product Discovery. This report replaces the Market Guide for Digital Commerce Search and provides an overview of the vendors shaping this category, and Nosto is thrilled to have been firmly positioned in it.
When acquiring two search technologies, SearchNode and Findologic, in 2022, we had a clear ambition: to leverage decades of technical ecommerce search experience, advanced semantic artificial intelligence, and Nosto’s deep expertise in personalization, to offer the most relevant search results on the market. We made an important technological choice to architect search inside our CXP and with an expanded neural core leveraging our four pillars of artificial intelligence: predictive, visual, semantic, and generative AI.
We believe the inclusion in the 2024 Gartner Magic Quadrant for Search and Product Discovery confirmed our technology choices.
We now have one of the leading search solutions on the market.
Fulfilling our vision
The ability for retailers to connect their commerce data and seamlessly action it to facilitate shoppers’ product discovery and purchases is critical in today’s digital retail world. Nosto addresses this need by breaking down data silos and leveraging AI at the core of our platform to quickly identify and act on opportunities. For example, our AI can automatically identify shoppers who are close to making a purchase and deliver personalized onsite experiences across search, recommendations, category pages, and more, to push them further down the funnel. This intelligence and automation allows commerce brands to gain a deeper understanding of their site visitors, make more data-driven decisions, and use the tools built into our platform to continually optimize and unify the shopping experience, ultimately improving efficiencies and driving revenue growth.
“At Nosto, we continually push the boundaries of what’s possible to ensure that every interaction between a human and a brand is intelligently personalized. Whether it is fully personalized 1:1 experiences, or AI-powered audiences—onsite or in any channel of choice—Nosto’s Commerce Experience Platform and technology is uniquely positioned against all of our peers.” says Jim Lofgren, CEO of Nosto.
With this in mind, we are thrilled by Gartner’s recognition and believe this is a testament to our commitment to providing industry-leading solutions to optimize and personalize every single moment of the shopping experience. This recognition from Gartner reaffirms our ambition to redefine the standards of excellence in the retail industry through constant innovation.
We think all of this would not have been achievable without our talented team, enthusiastic customers, and invaluable partners. In our opinion, this recognition is certainly a collective one and presents a fine opportunity to express gratitude to our wonderful community.
Gartner, Magic Quadrant for Search and Product Discovery, Mike Lowndes, Aditya Vasudevan, 13 May 2024
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